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sidestepthenorm
with Quantum New Media representation

Domino's Pizza UK

American mutli-national pizza co.

UK-based Websites

January 2002

Domino's Pizza's first European Web banner campaign to users of market-leading websites. (click here for all ads)

Target market
20-somethings and 30-somethings leaving the office/relaxing at work/home.

170% return from Hotmail upon sidestepthenorm suggestion of using
250 pixel² mailbox ad

Shimmeringly Hot TV ad script